It’s hard to lớn imagine what the music world would look lượt thích today if BIGBANG hadn’t seen major success in 2008 with their tuy vậy “Haru Haru (Day By Day)” và its now-iconic music video.

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Released on Aug. 8, 2008 — exactly 10 years ago — the tuy nhiên not only solidified the quintet as leaders of the South Korean music industry, but also kicked off their path to global superstardom và helped shape K-pop as we know it today.

Co-written by G-Dragon và Japanese producer Daishi Dance, the tuy vậy blended the hip-hop leanings the group had started out with in 2006 and nostalgia-evoking, piano-based pop balladry of the very sort that thrives on South Korea’s music charts, where sentimentality and lite pop songs trump hook-filled dance tracks more often than not. Thanks to its evocative nature, with thắm thiết regrets relayed by strong raps và desperately delivered verses, “Haru Haru” became one of South Korea’s biggestsongs of 2008. It ultimately proved khổng lồ not only be BIGBANG’s biggest hit of the year, but one of the most popular Korean songs of the past decade; it even made its debut on the World Digital tuy vậy Sales chart back in 2013, where it spent one week at No. 13.

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The Music Video

As impactful as the tuy nhiên was on its own, the poignant music đoạn phim released for “Haru Haru” is also largely responsible for the track’s success. Featuring a plot where G-Dragon thinks he’s betrayed by his girlfriend, played by popular Korean actress Park Min-young, and T.O.P, the clip featured dramatic fight scenes between the members of BIGBANG & ultimately ended in tragedy, evoking All The Feels.

K-pop music videos that relay heartbreaking storylines aren’t anything new, but “Haru Haru” resonated with audiences immensely, first in Korea và then around the globe, and ended up as a prototype of what K-pop looked lượt thích in years khổng lồ follow. It even got parodied by the cast of hit South Korean variety show Infinite Challenge,where the television personalities turned themselves into “Big Bag” lớn recreate the music video.

TheBIGBANG video recently surpassed 100 million views on YouTube, becoming the only music clip by the act from the ’00s to reach that milestone.